Climate Citizen Blog

Dedicated market research professional with wide-ranging commercial experience, and entrepreneurial zeal.

Expertise in all aspects of quantitative market research – survey design, project management & report writing – as well as marketing, sales, and ICT (network infrastructure & administration).

Publisher & co-author of the Environmental Choices™ series of syndicated reports. The reports are based on a very wide-ranging questionnaire, providing a single source to measure the interrelationships between people’s circumstances, attitudes and behaviour relevant to the low carbon sector. The subject matters covered range from: investigations into the power of ‘green’ branding concepts, to analysis of the substitution potential of telepresence for business flights; from in-depth profiling of the public’s lifestyle values & leisure pursuits according to their stance on climate change, to product concept testing on micro-CHP fuel-cell home boilers. Both free summaries & full reports – plus associated public commentaries & blog articles – are available from http://www.haddock-research.com